
TORONTO, Ontario (August 3, 2010) – Canadian Tire continued its tradition of supporting Canadian motorsport today announcing title sponsorship of the Canadian Tire ASN Canada FIA Canadian Karting Championship, to be held August 18 – 22, 2010, at Le Circuit, Mont Tremblant, Quebec. In addition, Canadian Tire will be a sponsor of the Canadian team entry at the Rotax World Finals taking place November 15 – 21, 2010, at Muro Leccese in Italy.
“As Canada’s largest automotive retailer, Canadian Tire has a long tradition of supporting auto racing and motor sports in Canada,” said Allan MacDonald, Senior Vice President, Automotive. “Sponsoring karting allows us to extend our support to Canadian driving up and comers, at home in Canada and at the “Olympics of Karting” in Italy. This is a natural fit for our business of helping Canadians be ready for driving with our unmatched assortment of automotive parts and accessories.”
Canadian Tire’s sponsorship of the ASN Canada FIA Canadian Karting Championship includes:
· Title sponsor of the ASN Canada FIA Canadian Karting Championship.
· Support for fourteen Canadian champions comprising “Team Canada”, participating in the Rotax World Finals in Italy in November against drivers from 58 countries.
“I’m thrilled that Canadian Tire is taking the lead on support for young developing race driving talent and am really looking forward to seeing the team develop at the Canadian Championship that will then go to Italy to represent Canada,” said Ron Fellows, Canadian Tire racing team member, whose race driving career started in kart racing.
“We are proud and excited to receive this level of support for our kart racing drivers from Canada’s leading automotive company, Canadian Tire, and from Canadian racing legend Ron Fellows. The prestige for the sport of kart racing that comes from this association is fantastic,” said Paul Cooke, Vice-President, ASN Canada FIA.
Visit one of Canadian Tire’s 480 Canadian Tire stores to check out the very latest in automotive parts and accessories; including innovations in car care and the new online tire locator, http://www.canadiantire.ca/AST/browse/4/Auto/1/TiresRims.jsp?locale=en .
About Canadian Tire: Canadian Tire Corporation, Limited (TSX: CTC.a, CTC), is one of Canada’s most shopped general retailers with 480 Canadian Tire stores across the country. Our core retail and automotive operation is strengthened by PartSource, an automotive parts specialty chain; Canadian Tire Petroleum, one of the country’s largest independent retailers of gasoline; Mark’s “Clothes That Work,” a leading retailer of men’s, women’s and work apparel; and, Canadian Tire Financial Services, which has issued over five million Canadian Tire MasterCard credit cards. More than 58,000 Canadians work across Canadian Tire’s organization from coast-to-coast in the enterprise’s retail, financial services and petroleum businesses.
About ASN Canada FIA: ASN Canada FIA is the sanctioning authority for motorsports in Canada appointed by the Federation Internationale de l’Automotible, and ensures safe and fair motorsport competition.
From Stephanie Bonk | Advisor, Automotive Communications | Canadian Tire Corporation, Ltd.