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Thursday, January 11, 2007

IMPRESSIVE TV RATINGS FOR FIRST FIVE CASCAR RACES


TORONTO, ON - The ratings for the first five CASCAR Super Series races broadcast on SPEED have been released. James Robinson Associates Ltd., the producer of the Super Series television shows since 1994, is pleased to announce that shows have attracted an average audience of more than 260,000 viewers, for a five-race total of 1.3 million.

CASCAR is the only Canadian auto racing series to air on SPEED."We're very pleased to see the excellent response to our shows in terms of SPEED viewer numbers in the U.S. and Canada," said Jim Robinson.

"These shows appeared on Rogers Sportsnet during the Canadian racing season and the added exposure of appearing on SPEED on Saturday afternoons during the fall and winter means additional value added for the advertisers who support the shows. The high ratings for these broadcasts speaks to the excellent quality of the racing in Canada and, we believe, to the quality of the productions."

JRA would like to thank the racing fans and sponsors for their support of the CASCAR Super Series races on SPEED.

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