(Watkins Glen, NY) -- With five podium finishes in five races so far this season, the bright orange Honda Civic Si's fielded by 2009 Grand-Am Street Tuner Champions Compass360 Racing (C360R) have reason to stand proud. At the upcoming Continental Tire 150 race on June 5th, they'll have reason to shine.
That's due to the fact that one of the hottest music acts in Canada has signed with the team as marketing partners on the #76 Honda, and the debut event is at the historic home of American sports car racing, Watkins Glen in upstate New York. Sisters Carmen & Camille, who currently are enjoying tremendous success on both sides of the border with their Juno-nominated hit single, "Shine 4U", are thrilled to be a part of the Grand-Am family.
"We're so excited to be involved in the series and to team up with Compass360 Racing," exclaimed Camille. "We're looking forward to coming out to some of the races this year, to meeting the fans and hopefully performing." Sister Carmen added, "We'll be doing our part to spice up the off-track action for those races that don't conflict with our touring dates!"
The #76 Honda will be piloted at the Glen by Vancouver-based Carlos Tesler-Mabe, who was instrumental in putting the musicians and the team together, as well as John Kuitwaard, who won the series' Lime Rock race in 2009. "These girls are the real deal," said Tesler-Mabe. "Music's been the driving force in their lives and it's so wonderful for them to have the opportunity to reach out to the Grand-Am fans." Tesler-Mabe has made two starts this year with the team, and finished in the top-ten both times.
Compass360 Racing is no stranger to non-traditional marketing partnerships, and were an integral part of the initial launch of Garth Stein's remarkable book, The Art of Racing in the Rain. The novel, which remains near the top of bookseller sales charts nearly three years after its debut, has been a worldwide hit with plans to have its cinematic release under the watchful eye of Patrick Dempsey's production company.
Likewise, Carmen & Camille's breakthrough song is one of the top dance songs in the country. Enjoy the music video here: http://youtube.com/watch?v=B8ehY5tutHs and find out more about the girls on their website at http://carmenandcamille.com/ .
Compass360 Racing (C360R) is the motorsports division of Compass360 Branding Communications, a firm offering marketing expertise to clients in diverse industries across North America. The team, with support from Honda of America, fields four front-running Honda Civic Si's in Grand-Am's Continental Tire Sports Car Challenge, and won series Championships in 2009 and 2007. The team also fields three Hondas in the Castrol Canadian Touring Car Championship with support from Durabond. For details visit http://c360r.com/.
Pop-rock twin sister duo, Carmen and Camille, have been compounding success with major national press in the US and Canada, several songs featured on national programs, as well as their recent Juno Nomination for Shine 4U. C&C have performed in cities all over the world including London, New York, Transylvania (Romania), Houston, Glasgow, Vancouver, Manchester, Toronto, Cairo, Fife, Boston, Budapest, Dubai, Austin, Crete, Brighton, LA, etc. They have had extensive media exposure in print, radio, online magazines, blogs, and social networks, with web impressions in the many tens of millions.
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